Graphic Design Software for Public Relations Firms

Media CRM with journalist profiles, beat tracking, outlet information, pitch history, and relationship scoring that keeps contact data current and tracks engagement across the media landscape.. Online graphic design software for creating social media graphics, marketing materials, and brand assets without needing professional design skills.

Challenges Public Relations Businesses Face

If any of these sound familiar, you are not alone. Most public relations businesses deal with these every day.

Media contact management where relationships with journalists, editors, and influencers across beats, outlets, and regions must be maintained, and contact information changes frequently as media professionals move between organizations.

Campaign performance measurement where clients demand ROI data but PR outcomes like media mentions, share of voice, and sentiment are difficult to quantify compared to advertising metrics.

Client reporting that requires aggregating media placements, social mentions, event outcomes, and campaign metrics into polished reports on monthly or quarterly cycles, consuming hours of analyst time.

Crisis communication preparedness where clients expect rapid response protocols, media monitoring, and coordinated messaging when negative stories break, but most firms lack structured crisis playbooks.

Retainer scope management where clients gradually expand the work they expect within a fixed monthly retainer, and without documented scope boundaries, profitability erodes as demands increase.

How Deelo Solves These for Public Relations Businesses

Every pain point above has a matching solution built into Deelo — no extra plugins, no extra cost.

Media CRM with journalist profiles, beat tracking, outlet information, pitch history, and relationship scoring that keeps contact data current and tracks engagement across the media landscape.

Campaign dashboards with media mention tracking, reach estimation, sentiment analysis, and benchmark comparison that demonstrate PR value in metrics clients can understand and act upon.

Automated report generation with data aggregation from media monitoring, social analytics, and campaign activities into branded templates delivered on schedule without manual assembly.

Crisis communication playbooks with pre-approved messaging templates, media monitoring alerts, response workflows, and real-time team coordination tools for rapid activation when issues arise.

Scope tracking with retainer hour monitoring, out-of-scope task flagging, and client communication tools that maintain profitability by documenting work against agreed deliverables.

Graphic Design Features Built for Public Relations

Online graphic design software for creating social media graphics, marketing materials, and brand assets without needing professional design skills. An integrated design tool means your marketing, social media, and website content all share the same brand assets.

Drag-and-drop canvas with professional templates
Brand kit with saved colors, fonts, and logos
Photo editing with filters, cropping, and adjustments
Social media templates sized for every platform
Export to PNG, JPG, SVG, and PDF formats
Background removal and image enhancement tools
Collaborative design with team feedback and comments

Deelo vs the Competition

See how Deelo stacks up against popular graphic design tools for public relations businesses.

FeatureDeeloCanvaAdobe ExpressFigma
Starting PriceFree / $19/seat$0 - $30/user/mo$0 - $10/mo (or $55/mo Creative Cloud)$0 - $75/editor/mo
All-in-one platform
Graphic Design features
Built-in CRM
Invoicing & payments
50+ integrated apps
No long-term contract

Public Relations Industry Insights

Media CRM tracking increases journalist response rates by 30%

Scope monitoring recovers 20% of unbilled out-of-scope work hours

Frequently Asked Questions

What is the best graphic design software for public relations businesses?
Deelo offers graphic design software purpose-built for public relations businesses. It includes drag-and-drop canvas with professional templates, brand kit with saved colors, fonts, and logos, photo editing with filters, cropping, and adjustments, and more — all in one integrated platform that also includes 50+ other business apps.
How much does graphic design software cost for public relations companies?
Deelo starts free with all 50+ apps included. Paid plans start at $19/seat/month with no long-term contracts. Compare that to standalone graphic design tools like Canva ($0 - $30/user/mo) that only cover one function.
Can I use Deelo's graphic design alongside other Deelo apps?
Yes — that's the core advantage. Your graphic design data connects seamlessly with ai business assistant, crm, project management. No integrations to set up, no data silos, no extra cost.
How long does it take to set up Deelo for a public relations business?
Most public relations businesses are up and running in under 15 minutes. Sign up, choose your industry during onboarding, and Deelo pre-configures the right apps and workflows for your business type.
Does Deelo replace Canva for public relations businesses?
Deelo can replace Canva and more. While Canva focuses on graphic design, Deelo gives you graphic design plus 50+ additional apps — CRM, invoicing, scheduling, helpdesk, and more — for a fraction of the cost.

Ready to Transform Your Public Relations Firms?

Get started with graphic design software built for public relations businesses. Free to start — no credit card required.